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Apr 10, 2024
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Shopify Alternatives to Consider

Beyond Shopify: Helping Content Creators Find The Perfect ECommerce Store for Selling Online
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In the bustling world of ecommerce, Shopify has emerged as a giant, and has enabled countless entrepreneurs to build and manage their online stores. But while Shopify is a popular ecommerce platform for selling online, it may not always be all things to all people - especially where content creators are concerned.

There's actually a diverse list of high-quality Shopify alternatives and ecommerce platforms that each cater to distinct needs. So while it might be the right choice in the end for you, don't think that Shopify is your only option.

Let's explore the realm of Shopify alternatives, from Fourthwall to BigCommerce, Sellfy to Wix, PinnacleCart to Weebly, to help you make an informed decision and find a solution that aligns perfectly with your content creation and business goals.

What is Shopify?

Shopify is a well-known ecommerce platform that enables businesses to create, manage, and scale their online stores effortlessly. With a user-friendly interface, Shopify payments, and a range of other ecommerce features, Shopify has become a go-to choice for many for their ecommerce business, as it bundles a host of ecommerce activities into a single platform, albeit with somewhat limited SEO and customization options.

Shopify may not be financially user-friendly to all, however. While you can start with the free Shopify option, you'll probably find yourself needing more features as your ecommerce store grows. These costs can start adding up, making "free Shopify" a lot less free once you factor in monthly costs for some features, and extra transaction fees for certain payment methods/providers. 

So what exactly are the features and functionalities that make Shopify a popular choice among online entrepreneurs - and what other ecommerce platforms might be an even better Shopify alternative for you, combining the best of Shopify's features with other options that suit you best?

4 Factors to Consider in an Ecommerce Platform

When exploring Shopify alternatives, there are specific factors that will play a pivotal role in determining the suitability of an ecommerce platform for your business. Consider the following aspects:

User-friendly Interface

A platform with an intuitive, easy to navigate interface, like Fourthwall's, allows creators to customize and manage their online store without complications. This also benefits your customers - people generally take the path of least resistance, so offering the most simple, visually attractive, user-friendly ways to browse and purchase products is going to be the most effective way to increase your sales and revenue.

Payment Flexibility

Diverse payment options cater to a broader audience, and eliminate barriers to purchasing on an ecommerce website. Look for ecommerce platforms that support various payment gateways, from credit and debit cards to popular payment providers like Apple Pay, PayPal, and Stripe, so you can provide payment options to your customers. Cryptocurrency is another option to consider, if you choose to go that route.

Customization Options

Flexibility in customization allows creators to personalize their online stores. This is important in that it helps your ecommerce business to represent your brand visually, creating a unique and professional shopping experience for customers of your ecommerce website, and making your store and products easily recognizable. Fourthwall offers a huge range of customization options and product options to really maximize what you can do with your online store.

Useful Integrations

Access to third-party integrations enhances the functionality of your online store. When selling online, consider platforms that seamlessly integrate with essential SEO tools, tagging options, marketing tools, analytics, and more. A well-informed creator is better equipped to make good creative, business, and marketing decisions, and SEO features can help improve your site's ranking in search results.

14 Shopify Alternatives to Try

While Shopify is one of the best known ecommerce platforms, exploring alternatives to Shopify can open up a whole new world of possibilities for creators. Here are some noteworthy Shopify alternatives for your online store:

Fourthwall

Fourthwall stands out as a dynamic Shopify alternative tailored for content creators. This platform provides a comprehensive solution for launching a website, sourcing and selling a wide range of high quality physicial and digital products in your online store, and offering membership options - plus so much more. With a focus on simplicity and flexibility, Fourthwall is creating a buzz for itself by empowering content creators to establish a unique and creative online presence without upfront costs or inventory requirements for selling digital products or physical products. Fourthwall also offers extra features like Twitch product gifting, a YouTube product shelf, livestream alerts, Facebook and Instagram shopping, product samples, promo codes, and more.

BigCommerce

BigCommerce is a robust ecommerce platform known for its scalability and advanced features. BigCommerce caters to businesses of all sizes, offering a variety of customization options, secure payment gateways, flexible features, SEO tools, seamless integrations and 24/7 support for selling online on your BigCommerce site. This Shopify alternative also allows you to integrate your online store's products with major marketplaces like Amazon, eBay, and Google Shopping. BigCommerce is a solid alternative for creators seeking a platform that grows with their ecommerce store and their business.

WooCommerce

WooCommerce, a WordPress plugin, transforms your website into a fully functional online store. Known for its flexibility and extensive customization options and themes, WooCommerce is especially ideal for creators familiar with the WordPress environment. WooCommerce seamlessly integrates with various platforms and plugins, including an assortment of payment options from PayPal, Square, and Stripe to cryptocurrency, providing a versatile and scalable ecommerce Shopify alternative.

Wix

Wix is a user-friendly website builder app that extends its capabilities to your ecommerce store. With its drag and drop interface and a variety of simple templates for customization, Wix simplifies the process of creating a visually appealing online store, while also offering some intriguing business features and "Wix solutions" for different types of businesses. A Wix ecommerce store is a suitable Shopify alternative for creators looking for an all-in-one ecommerce platform.

Spring (formerly TeeSpring)


Spring, or the site formerly known as TeeSpring has a plethora of options for your ecommerce store, including creation tools and over 100 product options. They recently connected their site to a variety of AI tools, Kittl template plans, and color palettes to help you more easily design your merch. You can also order samples of your products at cost price, both so you can check out the quality and so you can give some away to your fans/customers; you can hire designers directly through Spring, as well.

Redbubble

Redbubble offers over 70 unique products for you to print on demand for your customers, and three different varieties of Redbubble shop (“account tiers”), which are assigned based on your artist profile and the standard of work/product that you produce. Standard Redbubble includes your own storefront, price control, global printing and shipping, and customer support; higher levels add in special sales notices, an email newsletter, advanced customer insights, and more marketing and PR opportunities.

Bonfire

Bonfire started out as a fundraising platform, so if you’re making merch for a nonprofit, they’re already equipped. Outside of charity events, you can make your own customized Bonfire store for free (Bonfire doesn’t charge any platform fees), and get started selling print on demand shirts and other items. You can even become a verified creator on Bonfire and get access to more premium products from well-known companies. And, of course, you can customize your store to match your own brand.

Spreadshop

Spreadshop offers quick and easy customization settings to help you focus on selling your merch, and like many other storefronts, they also deal with payments, production, and product shipping. You can integrate their online shop system with your own website, and there are no minimums, so you can start making money from your first Spreadshop sale. Spreadshop also has a design service team in case you’d like to hire an outside graphic designer to make your merch look great.

Shift4Shop

Formerly 3DCart, Shift4Shop offers a comprehensive ecommerce platform with powerful features, plus a potential free option if you hit a certain sales threshold. Shift4Shop provides tools for building and managing an online store, including customizable templates, secure payment options, and marketing features. Shift4Shop is another Shopify alternative for those aiming to establish a feature-rich online presence for their ecommerce store, and it also offers tools for SEO, social media, and email marketing. Shift4Shop is set up for dropshipping, as well.

PinnacleCart

PinnacleCart is a user-friendly ecommerce platform known for its ease of use and scalability. PinnacleCart offers a range of basic features, including design themes and marketing tools. QuickBooks accounting integration and secure payment options by PayPal and PruPay are PinnacleCart's main transaction features. PinnacleCart is a suitable Shopify alternative for online store entrepreneurs seeking an intuitive platform with a focus on growing their online business in a more streamlined environment.

Sellfy

Sellfy is a platform designed for digital product creators, offering an easy way to sell digital downloads, physical products, print on demand items, and subscriptions all from one online store. This Shopify alternative provides essential ecommerce features with its own user-friendly Sellfy interface, and claims that designing a basic Sellfy storefront is so easy, you can get your Sellfy store set up in five minutes. You can also connect your own domain to your Sellfy store to support your existing brand.

Weebly


One of the most simple Shopify alternatives for ecommerce is Weebly, which also happens to be one of the least expensive online store options on the market. Weebly is a more basic service that will help you get started in your ecommerce journey quickly, while still offering a few extra Weebly features like social media plugins, payment processing tools, and some simple analytics. You can get started on Weebly with their free website builder, and opt in to Weebly's marketing tools like emailing and Facebook ads.

Big Cartel

Much like Shopify, Big Cartel offers access to a range of features and a decently easy to use system for customizing your ecommerce site. Some of Big Cartel's available tools include payment processing, SEO tools, inventory management, and custom domain options for branding, if you don't arrive to Big Cartel with your own domain name. Big Cartel does require some coding knowledge, however, and only offers minimal support; so it might not be the easiest ecommerce platform for beginners.

Square Online

Square Online is also a little trickier to use than some of the other ecommerce platforms, but it does offer a decently robust range of features for your Square online store. Transitioning to a Square Online store will be easiest for those already using the Square ecosystem to take payments, which also allows you to sell offline in physical locations. Square has great inventory management tools and is free to access (you pay a percentage fee for each transaction), but has less customization options than a lot of the other ecommerce platforms.
 

FAQ

As you navigate through the landscape of ecommerce platforms and online stores, you may have a few questions - let’s address a few of the more common ones:

Why would I need an alternative to Shopify?

While Shopify itself is a well-known option for your online store, other Shopify alternatives like BigCommerce, Wix, Spring, Redbubble, Bonfire, Spreadshop, Square Online, and Fourthwall offer different features that may be better suited to your goals. This could mean your choice of visual aesthetic, pricing structure, customization options, or simply the way you'd like your online store to function. Exploring all of these Shopify alternatives carefully ensures that you'll find the perfect fit for your ecommerce business and your website.

Which features should I look for in an ecommerce platform?

The features that will be of importance to you will greatly depend on what kind of ecommerce store you're planning to launch. For instance, platforms like WooCommerce and Shift4Shop are known for their robust dropshipping capabilities. Wix, Weebly, and Sellfy offer more simple, basic solutions; and Fourthwall is more comprehensive, as it offers a huge range of easy to use options and features that you can customise.

When looking at Shopify alternatives, you should consider your intentions for your site/store - how much customization you'd like; if you're selling digital products alongside physical products; what payment options you'll require from your Shopify alternative; and what bonus features would be the most helpful to you.

What is the best ecommerce platform?

There really isn't one ideal ecommerce platform. Your perfect Shopify alternative depends on your business needs; the "popular choice" may or may not be the best choice for you. Shopify alternatives like Fourthwall sit at the top of the list for consideration, though, as they offer a whole host of unique benefits specifically tailored to content creators.

Choosing the Right Platform: Try Fourthwall

The journey of selecting the right ecommerce platform and finding your best Shopify alternative is crucial for creators; each Shopify alternative mentioned provides a unique approach to conducting online business, and it's not a one-size-fits-all situation.

Fourthwall, however, definitely stands out as an ideal Shopify alternative solution for content creators, offering an innovative platform that simplifies website creation, product sourcing, both physical and digital product management, and memberships. With no upfront costs and no inventory requirements, Fourthwall empowers creators to establish and flourish in the ecommerce space, making it possible to really coordinate your store with your brand, and add a wealth of features that your customers and fans will love. Whether you're selling digital products, physical products, or memberships, explore Fourthwall today and embark on a seamless ecommerce journey that you can perfectly tailor to your creative endeavors!

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Frequently asked questions

How much does it cost to use Fourthwall?

There are no monthly fees, no upfront costs, and no contracts to use Fourthwall. You set your prices and choose your own margins. Here is how our pricing and splits work when you sell:

  • Products from our product catalog. All products in our product catalog have a publicly listed flat fee, which gets deducted from the selling price you set. There are no extra percentages/margins. You keep 100% of profits.
  • Products you ship yourself. No fee (0% fee)
  • Digital products. 3% flat fee
  • Subscription memberships. 5% flat fee

Additionally, all US-based credit card transactions have an added 2.9% + $0.30 payment processing fee (same as Shopify). Fees vary for PayPal and other providers. Learn more.

How much money do I make on sales from the Fourthwall catalog?

Product costs are listed directly in our product catalog.

If a t-shirt is listed in our catalog at a $10 cost, we will automatically deduct that amount from your profits whenever you make a sale. You can sell products for any price you want.

For example, if you sell the shirt for $22, you'll make $12 in profit on each unit sold. If you sell it for $50, then you'll make $40 in profit on each unit sold.

Does Fourthwall ship worldwide?

Yes! Fourthwall works with manufacturing & fulfillment partners around the globe in the US, UK, EU, Canada, Mexico, Australia, and Japan.

Shipping rates are dynamically determined by the size of package and destination. We work with most major carriers and pass through the true cost of shipping. That means that you can offer low-cost, fast shipping to your fans. Most items have a delivery window of 5-8 days.

Be sure to browse our product catalog to find products that are fulfilled out of your target regions to provide the fastest & cheapest shipping for your community.

Does Fourthwall handle sales tax?

Fourthwall operates as the "Merchant of Record", which means that we're responsible for handling all sales taxes. This includes nexus registration, collecting sales tax, and remitting this to US states & other countries.

That way you can focus on designing products and promoting your shop, not taxes.

Can I connect a custom domain to Fourthwall?

Yes. You can connect a custom domain or subdomain on Fourthwall. Learn More.

Does Fourthwall offer artwork & design support?

If you need help finding an artist or designer, check out our design community.

This is a vetted network of exceptional designers that can help you make great quality designs for your audience. We also recommend tools like Canva or Kittl.

Does Fourthwall provide customer support for my orders?

Yes. For any product from our product catalog, we'll handle all customer support for you.

From answering general order questions to making address changes, our team is there to ensure that your buyers are treated with the same level of care that you would personally give them. We have a 12-hour or less average reply time, including nights and weekends.

For any items that you source on your own and ship from home, however, you'll need to do customer support.

Can you show me examples of storefronts on Fourthwall?

Yes! Over 200,000 sellers use Fourthwall to power their storefronts. This includes creators, podcasters, artists, musicians, startups, non-profits, and more.

Get inspired and browse all examples sites.

What integrations does Fourthwall have?

Fourthwall supports many free integrations, including:

  • YouTube Product Shelf (Merch Shelf)
  • TikTok Shop
  • Facebook and Instagram Shopping
  • Twitch Product Gifting
  • StreamElements and Streamlabs stream alerts
  • Zapier
  • Klaviyo
  • Mailchimp
  • And many, many more

See all apps & integrations.

Are there any requirements to join Fourthwall?

There are no requirements to join Fourthwall! Sign up now.