Let’s face it—corporate swag has come a long way from scratchy t-shirts and stress balls nobody asked for. 

Today, brands want their merch to mean something, whether it’s to leave a mark, spark a connection, or feel as premium as the brand it represents. 

That’s where platforms like Brilliant come in—making it easier than ever to design, manage, and send out branded merchandise that actually gets people excited.

But what if you’re looking for more flexibility, better pricing, more creator-focused features, or eCommerce integrations? 

Whether you’re a growing brand, a startup on a budget, or a creator trying to make your merch dreams come true, there are plenty of alternatives to Brilliant that offer different strengths without skimping on style.

In this guide, we’ll break down what makes Brilliant so, well, brilliant! and dive into 10 top alternatives to help you find the platform that fits your brand’s goals, budget, and creative vision.

What Is Brilliant?

Brilliant is a full-service merch and swag management platform designed for high-impact brand experiences. 

Used by big names like Spotify, Google, and Webflow, Brilliant is known for its curated product selections, custom packaging, and global fulfillment network. 

From new hire kits and employee gifting to conference drops and client send-offs, Brilliant makes it ridiculously easy to send premium, on-brand merchandise anywhere in the world.

Here is a list of some of the platform’s most standout features:

• Creative Services: Dedicated designers help elevate your brand with packaging, custom art, and bespoke items.
• Global Fulfillment: Warehouses in the U.S., EU, Asia, and Australia for low-cost, fast international delivery.
• On-Demand Gifting: Send products to anyone, anywhere with just an email address—no upfront inventory required.
• Integrated Automations: Plug into tools like Salesforce, Slack, BambooHR, and Zapier for automated gifting workflows.
• Sustainability Focus: Carbon-neutral shipping and a Sustainability Scorecard for product transparency.
• Curated Product Catalog: From retail staples like Nike, Patagonia, and Apple to unique, up-and-coming products.

Why You Might Want to Look for a Brilliant Alternative

While Brilliant is a powerhouse for branded swag and corporate gifting, it’s not always the perfect match for every creator or business. Here are a few reasons why you might want to explore an alternative platform:

• Premium Pricing: Brilliant’s high-end service and curated product approach come at a cost. If you’re a startup, solo creator, or small business with a tight budget, the price point may be out of reach, especially for recurring campaigns or bulk orders.
• Lack of Direct-to-Consumer Tools: Brilliant is built for internal team gifting and B2B campaigns—not for creators looking to launch a public-facing merch store, sell on social platforms, or build recurring revenue with digital products and memberships.
• Limited Hands-On Control: While Brilliant’s concierge-style service is a major perk for large teams, it may feel too “white-glove” for creators who want more control over design, pricing, and store management.
• No Passive Income Model: Unlike platforms like Fourthwall, Printful, or Redbubble, Brilliant doesn’t support passive income strategies. Everything is project-based and often requires upfront planning and back-and-forth with their team.
• No Built-In Marketplace: Your merch won’t be discoverable through Brilliant’s site like it would on marketplaces such as Society6 or TeePublic, so if organic traffic or discoverability is important, that’s something to consider.

In short, if you’re a creator who thrives on DIY tools, ongoing eCommerce sales, or low-cost experimentation, or a business that wants more automation and eCommerce integration, then one of the alternative platforms listed below may be a better fit.

Top 10 Brilliant Alternatives to Consider in 2025

1. Fourthwall – Best for Creators and Influencers

If Brilliant is the premium agency for corporate swag, Fourthwall is the creator’s toolkit for turning fandom into a full-blown business. 

Built specifically for content creators, Fourthwall helps you launch a professional-looking storefront, sell merch, and offer exclusive content without needing a team of designers, developers, or fulfillment partners.

What sets Fourthwall apart is how seamlessly it blends merch, digital products, and memberships under one roof. You can sell everything from apparel and home goods to exclusive videos, downloadable guides, private Discord access, or early product drops—all within a beautifully branded store. 

Think: your own all-in-one Patreon-meets-Shopify, but easier.

And unlike Brilliant, which is geared toward curated corporate campaigns and enterprise-scale gifting, Fourthwall is designed for individual creators who want to stay hands-on and authentic. 

With drag-and-drop tools, custom domain support, brand theming, and integrations with platforms like YouTube, TikTok, Twitch, Meta, and Spotify, you can reach your audience right where they’re already hanging out.

And the monetization tools? Next level. 

From donation boxes and stream alerts to promo codes, custom email campaigns, and even automated membership perks, Fourthwall gives you multiple passive income streams—all while keeping your branding on point.

💰 Pricing: Free to use; Fourthwall takes a 5% fee on memberships and a 3% fee on all digital products.

✅ Pros:

• Made for creators, not corporations
• Start selling merch, digital products, or subscriptions in minutes
• Own your store, your brand, and your customer list
• Multiple monetization and community-building tools
• Integrates with TikTok Shop, YouTube Merch Shelf, Twitch Gifting, and Meta Shopping.

❌ Cons:

• Limited product options in some niche categories (e.g., makeup, CPG)
• Not built for bulk corporate gifting or warehousing needs

2. Printify – Best for High-Margin POD at Scale

With access to over 80 print providers worldwide and a catalog of more than 1,300 customizable products, Printify is one of the most expansive POD networks available today. 

With Printify, you can pick your supplier based on price, product reviews, and regional location, which is huge if you're selling globally or want to offer faster shipping by tapping into local vendors.

Compared to Brilliant’s curated, concierge-style swag experience, Printify is more DIY—but in the best way possible. You control your profit margins, fulfillment strategy, and product quality without holding any inventory or spending upfront.

Want to run a merch empire out of your bedroom? This is how you do it.

Printify also seamlessly integrates with Shopify, Etsy, eBay, and WooCommerce, making it easy to add your products to a fully branded storefront. 

And if you’re ready to level up, the $29/month Premium plan gives you up to 20% off all products, which can seriously boost your profit margins as you scale.

💰 Pricing: Free to use; Premium Plan: $29/month (includes up to 20% off all product costs).

✅ Pros:

• Massive product catalog across every niche
• Super transparent pricing with vendor-by-vendor comparison
• Easy integrations with top eCommerce platforms
• One of the lowest-cost POD options on the market
• Flexible fulfillment makes it easy to sell internationally

❌ Cons:

• No built-in storefront—you’ll need to use platforms like Shopify or Etsy
• Quality and shipping times can vary by supplier
• Doesn’t offer hands-on curation, design services, or corporate gifting tools like Brilliant

3. Gemnote – Best for Curated Swag Similar to Brilliant

Built for startups, tech companies, and culture-forward teams, Gemnote helps you create seriously elevated merch and gifting campaigns without lifting a finger. 

From sourcing to shipping, the entire experience is curated, clean, and extremely on-brand.

What makes Gemnote shine is its ability to transform swag into a meaningful brand extension. We're talking 2,000+ premium products from cult-favorite brands like Stanley, AS Colour, The North Face, and Peter Millar—all handpicked and tailored to your audience. 

Whether you're rolling out new hire kits, client gifts, or event bundles, Gemnote handles design mockups, Pantone color matching, kitting, and global distribution like a pro. It’s also ideal for HR and marketing teams juggling multiple campaigns. 

The platform includes a sleek swag dashboard where you can manage inventory, track shipments, and even build custom Shopify integrations for internal stores or team pop-ups.

While Brilliant may have the flashier brand recognition, Gemnote offers many of the same capabilities, often with faster turnaround times and a more approachable, hands-on support model. 

The trade-off? Gemnote doesn’t currently offer a public-facing storefront, so it’s not meant for creators selling direct to fans, but it’s perfect for brands and teams that want their merch to feel as intentional as their brand voice.

💰 Pricing: Custom quotes based on order size, services, and fulfillment needs.

✅ Pros:

• Over 2,000 premium products from top brands like Stanley, AS Colour, and Peter Millar
• Full-service swag solution with custom packaging, global fulfillment, and design support
• Loved by tech companies, HR teams, and startups for internal swag, onboarding kits, and employee gifts
• Offers Pantone color matching, sample mockups, and private-label options
• Real-time inventory tracking and Shopify-compatible dashboards

❌ Cons:

• Not ideal for creators—no D2C storefront or fan-facing shopping experience
• Requires higher order minimums, making it less accessible for small creators or side hustlers

4. Printful – Best for Turnkey eCommerce Integration

Here’s the deal: Printful offers one of the most diverse product catalogs in the POD world, with hundreds of items across fashion, home décor, and accessories. 

Whether you’re an artist launching a capsule collection or a YouTuber selling embroidered crewnecks, Printful makes it easy to create, print, and ship your own branded products. 

They even support DTG, sublimation, embroidery, and cut-and-sew options, so your stuff looks and feels professionally made.

It integrates seamlessly with Shopify, Etsy, WooCommerce, Amazon, and more, meaning you can run your store from pretty much any platform and have Printful handle the backend, from order routing to fulfillment. 

Plus, they offer branded packaging, pack-ins, and warehousing services, which are ideal for growing businesses that want to level up their customer experience.

Where does it differ from Brilliant? Printful doesn’t offer design curation, high-touch account management, or gifting strategy support. 

But if you’re a creator or entrepreneur who wants freedom, flexibility, and a global fulfillment network to scale your brand, Printful has the infrastructure to make it happen.

💰 Pricing: Free to use for most features; Optional Pro Plan at $49/month for advanced tools like background remover, mockup maker, and keyword insights.

✅ Pros:

• Massive product selection across apparel, home, and lifestyle categories
• Supports DTG, embroidery, sublimation, and all-over printing
• No upfront inventory costs—pay only when you sell
• Built-in branding services like custom labels, packaging inserts, and white-label shipping
• Syncs with top ecommerce platforms like Shopify, Etsy, Amazon, WooCommerce, and more
• Global fulfillment network with fast shipping options across regions

❌ Cons:

• Higher base product prices, which can cut into your margins
• Lacks curated gifting support or concierge-level services
• No custom kitting or branded unboxing experiences like Brilliant offers

5. SwagUp – Best for Branded Swag with a Startup Edge

If Brilliant is your high-end boutique merch partner, SwagUp is the cool, startup-savvy alternative built for speed, scale, and serious brand impact. 

Perfect for fast-growing companies, remote teams, or marketing departments that want to impress without drowning in spreadsheets, SwagUp simplifies the entire branded merch process, without skimping on quality or style.

From custom onboarding kits to client gifts and viral giveaways, SwagUp helps you design, produce, and ship professional swag all under one roof. 

And the best part? You don’t need a design degree to pull it off. Their in-house team helps bring your brand to life (for free!) while handling everything from product sourcing to global fulfillment. 

There’s also no need to chase down addresses or sizes, either. With their sleek Redeem Pages, recipients can submit their own info so your swag lands exactly where it should.

And for those who want more control, you can even spin up a Swag Shop in under 60 seconds (yes, really), making it perfect for HR teams, community managers, and brand leads who don’t have time to micromanage the merch game.

💰 Pricing: Basic Plan; Free. Silver Plan; $99/month. Gold Plan; $499/month. Platinum Plan: $999/month. Enterprise: Custom pricing for large-scale operations

✅ Pros:

• Fully managed swag solution from concept to delivery
• Ideal for new hire kits, client gifts, and community giveaways
• Eco-friendly options and carbon-offset shipping available
• Zapier, Shopify, BambooHR, and other integrations
• Swag Shops and Redeem Pages make logistics seamless

❌ Cons:

• Pricing for smaller teams can add up quickly
• Some services locked behind higher-tier plans
• Less flexible for DIY creatives wanting hands-on customization

6. Goody – Best for Digital Gifting and Corporate Swag

Designed for modern sales, HR, and marketing teams, Goody makes it ridiculously easy to send thoughtful, high-impact gifts—without chasing down addresses or worrying about what size t-shirt to order.

Whether you're trying to impress a prospect, reward a remote employee, or thank a loyal client, Goody lets you send gifts to anyone, anywhere, with nothing but an email address. 

Recipients receive a beautifully branded digital experience (complete with your message and logo) and can swap their gift for something they actually want—no awkward returns, no wasted spending. 

And if you're handling bulk orders? Just upload a CSV and let Goody do the rest.

But what really sets Goody apart from traditional swag platforms is its blend of automation, personalization, and user-first tech. 

You can build custom gift collections, automate birthday or work anniversary gifts, and even track thank-you notes and ROI—all from one dashboard.

It also integrates with platforms like Salesforce, Calendly, and HR tools, making it a proper plug-and-play solution for scaling teams.

💰 Pricing: Starter Plan; Free. Pro Plan; $20/month/user. Team Plan; Custom pricing.

✅ Pros:

• No address required—recipients enter their own info
• Gifting at scale made simple (send 10 or 10,000 gifts in minutes)
• Recipients can swap gifts for something they prefer
• Beautiful branded unboxing experience with digital customization
• Seamless integrations with Salesforce, Calendly, and HR tools
• Custom gift stores and international delivery to 140+ countries

❌ Cons:

• Full feature set requires upgrading to paid plans
• Some pricing is not visible until after setup
• Less control over physical branding than swag-focused platforms

7. Redbubble – Best for Passive Sales to a Built-In Audience

What makes Redbubble a standout alternative is how easy it is to get started. 

There are no upfront costs or inventory commitments, making it perfect for artists, designers, and creators who want to test the waters without a full-blown storefront setup. 

And with an international customer base, you can build a global following without ever leaving your desk.

Unlike Brilliant, which works behind the scenes for enterprise gifting and branded events, Redbubble is all about letting your creativity shine front and center. 

Simply upload your artwork and choose which products to sell (from t-shirts and stickers to bath mats and phone cases), and Redbubble handles the rest—printing, shipping, customer service, and even marketing through its built-in search and featured collections.

Though it might not be the perfect place to launch corporate kits or polished onboarding boxes, if your goal is to earn royalties on your artwork passively, grow a community of fans, and turn doodles into dollars, Redbubble is the place to be.

💰 Pricing: Free to join; Creators earn royalties per sale (you can set your own margin—Redbubble’s default is 20%).

✅ Pros:

• Zero upfront cost and super easy to launch a shop
• Access to millions of global customers already on the marketplace
• Upload once, earn forever—ideal for passive income
• Strong community vibe and exposure tools like featured collections and artist tags
• Analytics and performance tools to track sales and optimize your designs

❌ Cons:

• High competition within the marketplace
• Limited branding options—you can’t control packaging or the customer unboxing experience
• Quality and fulfillment speed can vary depending on the third-party printer

8. Gelato – Best for Global Reach and Sustainable Fulfillment

Launched in 2007, Gelato has grown into the world’s largest local production network, operating in 32 countries and reaching over 200 markets. 

Unlike other POD platforms, Gelato puts a strong emphasis on efficiency and climate responsibility. 

There's no inventory to manage, and you only pay when you make a sale. 

This platform isn’t about hand-wrapped onboarding kits or custom gifting campaigns—it’s about giving creators, designers, and entrepreneurs the tools to run a sustainable, international print-on-demand (POD) business with as little friction as possible.

It's smart algorithm routes each order to the print partner closest to the customer, slashing delivery times, reducing carbon emissions, and keeping shipping costs in check—something Brilliant can’t quite compete with when it comes to eco-conscious fulfillment at scale.

Want to go even bigger? Paid plans unlock bulk discounts, custom branding features, smart pricing tools, and integrations with your favorite eCommerce platforms, such as Etsy, Shopify, Amazon, and even TikTok Shop.

For millennial and Gen Z creators focused on conscious commerce, Gelato strikes a sweet balance between speed, sustainability, and scale.

💰 Pricing: Free to start; Paid plans include Gelato+ $25/month, Gelato+ Gold $119/month, and their Platinum plan is on a custom pricing model. 

✅ Pros:

• No inventory or upfront costs
• Sustainability-focused model
• Built-in tools for mockups, design, analytics & price optimization
• Personalization options like branded pack-in cards and labels
• Seamless integrations with Shopify, Etsy, WooCommerce, Amazon, Squarespace, and TikTok Shop

❌ Cons:

• Product catalog isn’t as massive as Printify or Printful
• No gifting or high-touch packaging like Brilliant
• Relies on third-party production, so product quality may vary

9. CustomCat – Best for Fast Fulfillment and High-Margin Merch

If you’re looking to scale your merch game with speed, variety, and profit in mind, CustomCat is a stellar alternative to Brilliant—especially for creators, small businesses, and online sellers who want to skip the fluff and get straight to making money. 

While Brilliant focuses on polished brand experiences and high-touch gifting, CustomCat thrives on being lean, fast, and incredibly customizable.

CustomCat offers over 550+ customizable products, from graphic tees and laptop sleeves to pet gear and sports jerseys. 

But it’s not just about quantity—they’re known for DIGISOFT® printing, a cutting-edge digital print tech that makes designs pop even on rugged fabrics. You’ll also find sublimation, 3D dye diffusion, and embroidery alternatives for more creative control.

Fulfillment is lightning-fast (orders usually ship within 2–3 business days), and with U.S.-based production, you’ll have a smoother, quicker delivery for your American customers. 

Plus, with pricing this competitive and up to 40% off product costs on their Pro plan, CustomCat lets you keep more profit in your pocket with every sale.

💰 Pricing: Lite Plan; Free. Pro Plan; $30/month, includes 20-40% off base product pricing and unlimited product creation. Enterprise Plan; Custom pricing, includes discounts, API access, and dedicated support.

✅ Pros:

• Massive product range with tons of unique merch options
• Rapid fulfillment (2–3 day turnaround)
• DIGISOFT® tech = high-quality, vibrant prints
• No order minimums or upfront inventory required
• Easy Shopify, Etsy, and WooCommerce integrations

❌ Cons:

• Free plan has limited pricing advantages
• Doesn’t support built-in social shop integrations
• Branding and packaging options are more basic compared to Brilliant

10. Society6 – Best for Artists and Home Decor

Launched in 2009, Society6 has grown into a vibrant marketplace that connects artists with shoppers who are looking for unique, art-driven items—everything from wall tapestries and framed prints to throw pillows, credenzas, and shower curtains.

While Brilliant focuses on high-end gifting and company swag, Society6 empowers artists to sell their work on beautifully crafted lifestyle products—without managing inventory or logistics.

The platform emphasizes visual storytelling and self-expression, giving artists the ability to build a following, sell their designs globally, and earn royalties on every sale.

Their POD process is nearly effortless: just upload your artwork, select the products you want it applied to, and the platform takes care of production, packaging, and global shipping through its network of partners. 

It’s especially great for creatives who want to showcase their art as home decor or lifestyle pieces rather than just apparel.

And with the recent rollout of tiered artist plans gives sellers more freedom, such as unlocking tools like custom pricing, analytics, and access to trend forecasting. 

Whether you’re just getting started or already have a catalog of work ready to go, Society6 helps turn your designs into high-quality products that resonate with a design-conscious audience.

💰 Pricing: Free Plan; upload 10 designs, 10% royalty on all sales. Basic Plan; $4.99/month, up to 100 designs + custom pricing. Pro Plan; $12.99/month, 10,000 design uploads, 20% artist discount, full analytics.

✅ Pros:

• Built-in fanbase of customers looking for bold, artistic products
• High-quality lifestyle products beyond just apparel
• No order minimums or upfront costs
• Artist-first marketplace with profile tools and royalty payments
• Expands your reach without managing a separate storefront

❌ Cons:

• You can’t customize packaging or provide branded unboxing experiences
• Higher base prices may cut into margins
• Branding control is limited to your artist page and profile settings

How to Choose the Right Print-on-Demand Platform

With dozens of print-on-demand (POD) services available, it’s easy to feel overwhelmed by your options. 

While many platforms offer similar core services, like custom product creation and on-demand fulfillment, not all POD companies are created equal. The right partner can make or break your customer experience, profit margins, and brand growth. 

To help you choose wisely, here are the most important features to consider when comparing platforms:

Shipping & Fulfillment

Fast and reliable shipping is crucial for customer satisfaction. Look for POD services that offer global fulfillment networks, transparent shipping rates, and realistic delivery timelines. Bonus points if they offer local production to speed things up and cut emissions.

Printing Options & Product Quality

Different POD platforms support different printing methods, such as DTG (direct-to-garment), embroidery, dye sublimation, and more. If you’re planning to sell premium items like embroidered hoodies or framed wall art, make sure the platform offers the right technology and consistently high print quality.

Product Catalog

A great POD partner will have a broad and diverse catalog—everything from apparel and accessories to home goods, stickers, and tech gear. The more variety, the more opportunities you’ll have to appeal to different types of customers and grow your store over time.

Built-In Features

Look for extra tools that can elevate your brand: custom domain support, branded packaging, bulk order discounts, mockup generators, email marketing tools, or integrations with platforms like YouTube, TikTok, or Shopify. These features can save you time and boost conversions.

Fit for Your Business Type

Some platforms are made for influencers and solo creators. Others are tailored toward corporate gifting, B2B swag, or high-volume sellers. Make sure the service you choose fits your business model and your brand goals.

Customer Support & Community

Whether you’re a beginner or scaling fast, good support matters. Prioritize platforms with responsive customer service, onboarding tools, tutorials, and a strong user community to lean on.

In short, the best print-on-demand platform isn’t necessarily the one with the biggest name—it’s the one that fits your creative vision, business needs, and audience expectations.

Build Your Brand with Custom Merch That Stands Out

In today’s creator economy, designing and selling custom merch isn’t just about making extra income—it’s about building a brand, deepening fan loyalty, and standing out in a crowded digital space. 

Whether you're gifting, selling, or using swag to promote your content, having complete control over your products helps turn followers into lifelong supporters.

That’s where Fourthwall comes in. 

Built specifically for creators, influencers, and solo entrepreneurs, Fourthwall makes it simple to launch a storefront, sell merch, offer memberships, and scale your business—all with zero upfront costs. 

Ready to take your brand to new heights? Join Fourthwall today.